Social media for small businesses who are too busy running the actual business to post

I’ve built and sold two businesses: a preschool children’s dance franchise and my own dance school. I loved them both. But the thing that nearly broke me both times wasn’t the teaching, the parents or the paperwork.

It was social media.

I knew it mattered. I knew new customers were finding me (or not finding me) on Instagram. I just never had the bloody time. So I’d panic-post between classes, forget about it for a fortnight, then wonder why my inbox was so quiet

That’s exactly why I started Bad Social Media.

So what does “Brand Aware & Done for you” actually mean?

Brand Aware: before anything goes out, I get to know your business properly. Who you’re talking to, how you sound, and what makes people buy from you. Your socials should sound like you and your business not like ChatGPT wrote them.

Done for you: then I take it off your plate. The planning, the posting, the consistency, all of it. You get on with running your business, and I make sure your socials are actually doing their job.

No posting for the sake of posting.

No promises that you’ll go viral overnight, because anyone who promises that is lying to you.

Just steady, consistent socials with a proper plan behind them, built to bring in people who actually buy.

Who’s it for?

Small business owners with steady income who are ready to grow and sick of throwing posts up hoping something sticks.